Orient Place

Orient Place

Thursday, 17 April 2025

Orient Place Blog's 7th Anniversary


So here we are again – another lap around the sun, and Orient Place blog turns seven. As always, it’s time to take a moment to look back at the past twelve months, to reflect, analyze, and share a few thoughts.

Over the past year, the blog recorded 183,000 views – a marginal increase over the 182K we reached last year. That means growth has plateaued, which isn't surprising considering the shifting patterns of online readership. Still, the numbers show there's continued interest in Orient watches, and the blog remains a point of reference for many collectors and fans around the world.

Twenty-seven stories were posted this year. That’s a little fewer than in previous years, but the mix of topics was rich and varied. There were two reviews of new modern models and two of older pieces; ten posts covered new releases; and ten articles looked at different product lines, features, or design themes. The rest were a mix of commentary and general watch talk. The focus may have shifted slightly away from individual model reviews, but the substance was still all about Orient, I don't seem to run out of topics…


Once again, the Mako 40mm proved its staying power. The hands-on review I posted the previous year remained the most-read article this year as well, drawing over 4,000 additional views. This makes it the top post for two years running – a rare feat on the blog, and a sign that this model continues to generate interest. The most-read new article this year was “Orient Does Snoopy”, which covered the unexpected co-branded release and drew more than 2,000 views. This was followed closely by an older post on the smaller Small-Seconds Bambino, which continues to perform well, and a newer preview of the "Classic and Simple" line for 2025, which earned around 1,500 views.

The same themes extended to social media. The Snoopy watch topped the Instagram charts as well, being the most liked photo I posted this year. It was followed by a shot of my Royal Orient WE0011EG – a personal favorite that never fails to attract attention – then an unboxing of my green Contemporary Standard, the arrival of the EX0D M-Force, and a vintage King Diver making a quiet, confident appearance.


Looking at Orient’s strategy this year, the most obvious direction has been variation rather than innovation. We've seen many new dial colors for familiar models – particularly the Mako and the Bambino – often in pastel and warm tones that seem to follow the trend that began with Rolex’s colorful OPs. At the same time, Orient introduced solar-powered versions of both the Mako and Bambino, marking a subtle yet significant expansion of the lineup into eco-friendly quartz territory. These aren’t technological revolutions, but they are relevant, practical evolutions that make sense for a brand whose strength lies in everyday value.

That said, there’s always more fans would like to see. Speaking for myself, I’d love to see Orient’s newer long power reserve movements – those 60 to 70-hour calibers – make their way into more affordable models, and not remain exclusive to the top-tier Orient Star references. I’d also love to finally see a proper GMT, particularly a true (traveler-style) GMT, something that Seiko has been able to deliver recently. Here's what GPT imagines such a GMT Bambino might look like…


And yes, I do miss some of the quirkier stuff. Orient has a history of creating bold and unique designs, and I’d be thrilled to see some of that daring spirit return – not just in Orient Star, but in the more accessible lines as well. A modern take on something like the old Direct Read models, for instance, would be cool.

Looking at the wider industry, not just Orient, it's clear the trend continues to shift upscale. Watches & Wonders 2025 gave us more of the same – brands chasing the high-end buyer, innovation reserved for five-and-six-figure pieces, and very little happening at the more accessible price points. Grand Seiko, meanwhile, keeps pushing out new models at a dizzying pace. Which makes me wonder – isn't it about time we saw the return of Royal Orient?

As always, I want to say thank you. To all of you who read the blog, follow the Instagram account, leave comments, ask questions, and send messages – you’re the reason this keeps going. I’d love to hear even more from you in the year ahead. Not just on individual blog posts, but your thoughts on new Orient releases, your experiences as owners, questions about service or quality – all of it. The more conversations, the better.

Here's to another year of watching watches!

 

13 comments:

  1. "Will the era of Royal Orient come?"
    "Ah, it will come. 100%, without a doubt."
    "It’s bound to come eventually."
    "But when that era finally arrives... I feel like I won’t be around."

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    1. I love your optimistic pessimism (or is it the other way around?)

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  2. Nice that this blog exists, so thank you! Also waiting for quirky to make a comeback. And maybe an ISO certified 40mm diver. How nice that would be.

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    1. Let's hope for a 2027 30th anniversary reissue of the first, small m-force then!

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  3. I have been following the site for several years. Even living here in Japan does not necessarily provide me with more information regarding Orient/Orient Star watches, particularly older models, than I could access in other countries. Thankfully, Orient Place fills in all of the gaps and augments that information with catchy articles and honest reviews. Please keep up the good work and thank you for this wonderful resource.

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    1. Thanks so much! Your appreciation is, truly appreciated!

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  4. Congrats on 7 years and appreciate all you do! I've been following for years and use your site as reference for older models. Keep up the good work.

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    1. Thank you for the kind words! It's so nice to know I'm helping people.

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  5. I have been reading your blog for years now! Thank you a lot for such a rich content!

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  6. Que lembranças, também sinto falta de uma Orient que um dia foi ousada, e sinceramente acho que esse dia não volta, uma vez que ela foi incorporada(epson(seiko)), acredito que seguira uma linha mais tenuo, uma vez que não tenha grandes motivo para tal, posso esta errado por não conheceçe o mercado em si, principalmente local(JP), mais se ousa quando se está concorrendo no mercado, não isso que vemos, vemos na verdade principalmente no brasil usar muito calibres seiko, enquanto nos consumidores esperamos calibres melhores e com mais complicações, isso falo principalmente por mim né, adorario ver um Orient GMT in-house, adoraria ver um pelo menos com complicação de calendario Anual, é isso, abs.

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  7. Happy Anniversary! I've been an avid reader for years. You have made the de facto source for all things Orient. This will one day become a historical archive.

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    1. Thanks so much, for following and for the compliments!

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