What do you know? Another year has passed, and the blog now celebrating its 4th anniversary! We're still running strong and not running out of topics to write about, new watches to review, and old mysteries to uncover. Time for our annual wrap-up then…
First, let's look at some stats. We've had about 122,000 views since the previous anniversary, a rise of 22% in traffic. Thank you, readers, followers, likers, sharers, and commenters! If the blog was trading on the stock exchange, our shares would be rocketing through the roof.
Thirty-five stories were posted in the last year, nearly three per month. These included six hands-on reviews of current models, six reviews of vintage or discontinued models, and five articles covering specific topics from Orient's history.
I recently ran a survey on my Instagram account, a sort of popularity contest between watches reviewed on the blog in the last year. Viewers voted for their favorite among eight watches – five of the current models reviewed, and three discontinued (but not particularly old) watches.
Lo and behold, the winner of the people's favorite: it's the Orient Star Retrograde, which in the final battle managed to beat the World Map re-issue with 60% of votes.
The most popular story of the last 12 months was the announcement of new "diver design" models, AKA "Kamasu 2", with over 3,000 views. Far behind, in second place was our hands-on review of the ever popular "World Map" re-issue with about 1,900 views, and in third place – the introduction of Orient's re-issues of the 1964 diver and the retro-future guitar. Generally speaking, then, it shows a major interest in the brand's new models! Well done, Orient.
The blog is active on social media: About 120 followers joined our Facebook page last year, now totaling more than 660, and while my IG account isn't solely about the blog, much of it does feature related content. The most liked Orient watch pictures featured on my Instagram account were the Royal Orient ref. WE0011EG (again... a photo of this beauty was also no. 1 in the previous year!), the Orient Star Classic Semi-Skeleton, and a picture of the 1964 Diver.
Okay then, that was all about last year. What now?
As Orient continues to produce new models, we'll try to keep up. There are a number of new models lined up to launch in the coming months, and there are also watches awaiting their turn for a hands-on review, which in the best tradition of the blog promises to be practical and insightful.
At the same time, we'll continue to take occasional plunges into the brand's history. I've collected plenty of old records and info, and have specific topics in mind, which I'll be covering in the near future.
Thank you all for following the blog, and keep sending in questions and providing feedback!
Keep up the good work! 👍ReplyDelete
Thank you! I definitely intend to...Delete
Really enjoy the site, thanks for keeping it fresh.ReplyDelete
I love the blog. It is my go-to whenever I see an Orient / Orient Star online that I want to know more about -- usually because I am trying to decide if I should buy it!ReplyDelete
I am very glad the OS Retrograde won your competition!
Ed / @Lancasterwatch
Hi Ed! By now we know you're a faithful follower of the blog, and your feedback is always appreciated. Thanks!!Delete
You're welcome! Just won an Auction for a OS Calendar.... stay tuned on Instagram for photos in a few weeks. Next I'm trying to decide on which World Time model I want!Delete